Privacy Policy

1. Introduction

Welcome to Celetu ("we," "our," or "us"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our service at celetu.com (the "Service").

Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the Service.

2. Information We Collect

2.1 Personal Information You Provide

We collect personal information that you voluntarily provide when you:

• Register for an account (username, email address, password)
• Set up your business profile (business description, product name, website URL, categories)
• Subscribe to our paid plans (payment information processed by Stripe)
• Contact us for support (email, name, message content)
• Subscribe to our newsletter (email address)

2.2 Automatically Collected Information

When you access our Service, we automatically collect:

• Log Data: IP address, browser type, operating system, pages visited, time spent
• Device Information: Device type, unique device identifiers
• Cookies and Tracking: Session cookies, preference cookies, analytics cookies
• Usage Data: Features used, posts analyzed, engagement metrics

2.3 Information from Third-Party Platforms

When you connect third-party accounts, we collect:

• Google OAuth: Email address, profile information

3. How We Use Your Information

We use your information to:

• Provide, operate, and maintain our Service
• Analyze social media posts and identify relevant opportunities
• Track your visibility in AI systems (ChatGPT, Claude, Gemini)
• Generate AI-powered insights and recommendations
• Send you email notifications about high-ranking posts
• Process your payments and manage subscriptions
• Communicate with you about updates, features, and support
• Improve our algorithms and user experience
• Prevent fraud and ensure security
• Comply with legal obligations

Legal basis for processing (UK GDPR Art. 6 / EU GDPR Art. 6): We process your personal data based on: (a) your consent, (b) performance of a contract, (c) compliance with legal obligations, and (d) our legitimate interests in providing and improving the Service.

4. How We Share Your Information

We do not sell your personal information. We may share your information with:

4.1 Service Providers

• Stripe: Payment processing (PCI-DSS compliant)
• OpenAI, Anthropic, Google: AI analysis services
• Supabase: Database hosting and infrastructure
• Brevo (Sendinblue): Transactional and marketing emails
• Analytics: Usage tracking and performance monitoring

4.2 Legal Requirements

We may disclose your information if required by law, court order, or government request, or to protect our rights, property, or safety.

4.3 Business Transfers

If we merge, are acquired, or sell assets, your information may be transferred to the new entity.

5. Data Security

We implement industry-standard security measures:

• SSL/TLS encryption for data in transit
• Encrypted databases for data at rest
• Secure password hashing (bcrypt)
• Regular security audits and updates
• Access controls and authentication
• Secure API integrations

However, no method of transmission over the internet is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.

6. Data Retention

We retain your personal information only as long as necessary to provide our Service and comply with legal obligations. When you delete your account, we delete or anonymize your personal data within 30 days, except where required by law to retain it longer.

7. Your Privacy Rights

Depending on your location, you may have the following rights:

• Access: Request a copy of your personal data
• Correction: Update inaccurate or incomplete data
• Deletion: Request deletion of your account and data
• Portability: Receive your data in a portable format
• Objection: Object to certain data processing activities
• Withdraw Consent: Revoke previously given consent

To exercise these rights, contact us at privacy@celetu.com.

You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO) at ico.org.uk, or with your local data protection supervisory authority if you are in the EEA.

8. Cookies and Tracking Technologies

We use cookies for:

• Essential Cookies: Required for authentication and core functionality (session management, CSRF protection). These cannot be disabled.
• Functional Cookies: Cookies set by third-party services (Stripe, Google OAuth) when you use payment or authentication features. These are loaded only with your consent.
• Analytics Cookies: Track usage patterns and performance. We only use these with your explicit consent.

You can manage cookie preferences through our cookie consent banner on your first visit, or through your browser settings.

9. Third-Party Links

Our Service may contain links to third-party websites (Reddit, X, LinkedIn, etc.). We are not responsible for their privacy practices. Please review their privacy policies before providing any information.

10. Children's Privacy

Our Service is not intended for individuals under 18 years of age. We do not knowingly collect personal information from children. If you believe we have collected information from a child, contact us immediately.

11. International Data Transfers

We are based in the United Kingdom. Your information may be transferred to and processed in countries outside the UK (and outside the EEA), including the United States, where our service providers operate. Where this happens we rely on appropriate safeguards under UK GDPR and EU GDPR, including UK ICO adequacy regulations, the UK International Data Transfer Agreement (IDTA), the UK Addendum to the EU Standard Contractual Clauses, and EU Standard Contractual Clauses where applicable.

12. Automated Decision-Making

Our Service uses AI algorithms (OpenAI, Anthropic, Google) to analyze social media posts and rank their relevance to your business. These AI-generated insights and recommendations are based on automated processing. You may request human review of any automated decision by contacting us at privacy@celetu.com.

13. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by email or prominent notice on our Service. Your continued use after changes constitutes acceptance of the updated policy.

14. Contact Us

If you have questions about this Privacy Policy, please contact us: